ABOUT THE ROLE

The R&D Lead (AI/MarTech) is responsible for researching, experimenting, and implementing cutting-edge AI/ML technologies in Marketing. This role requires both strong technical expertise and a product/business mindset, ensuring that innovative ideas can be transformed into scalable solutions. A background in SEO and digital marketing is essential to align AI-driven innovations with business growth and market demands

• Bachelor’s or Master’s degree in Computer Science, Information Technology, or related fields.
  
• 5+ years of experience in AI/ML, with at least 2 years in a lead role.
• Strong understanding of AI/ML applications in Marketing, especially Generative AI, NLP, and automation.
• Solid knowledge of SEO and digital marketing business models, with the ability to connect technical solutions to marketing outcomes.
• Proven ability to design solutions, develop prototypes, and hand over for production deployment.
• Product and business-oriented mindset, capable of identifying and seizing commercialization opportunities.
• Strong leadership, project management, and cross-functional collaboration skills

• Research, analyze, and stay ahead of global trends in AI/ML, Generative AI, NLP, and automation applied to MarTech.
• Experiment with emerging technologies, design prototypes, and evaluate feasibility for real-world applications.
• Design and propose AI/MarTech solutions that drive marketing performance and business growth.
• Collaborate closely with SEO, Content, and Development teams to turn concepts into working solutions.
• Lead the R&D roadmap, ensuring alignment with company strategy and business goals.
• Assess the business impact of R&D initiatives, turning prototypes into scalable B2B/B2C products.
• Leverage SEO and digital marketing knowledge to identify opportunities where AI can optimize performance and generate measurable results

• Competitive salary: negotiable based on experience and qualifications
• Performance-based bonuses, including annual KPI rewards
• Annual salary reviews 
• Paid leave, holidays, and full compliance with labor laws (social insurance, health insurance, unemployment insurance).
• Opportunity for career development and learning in the digital marketing and outsourcing industry.
• Dynamic, professional, and friendly work environment with team-building activities.

COMPANY INTRODUCTION

Hex Snap is a MarTech company founded by a team with extensive experience in SEO, SaaS, and Generative AI.

We operate as an Incubator/Accelerator, investing resources into researching PoC/Prototypes and scaling them into startup models across our core verticals:

• GEO: Researching & building Domain Authority Site clusters.
• Generative AI: Developing and fine-tuning core AI for MarTech services.
• Growth Agency: Driving revenue growth for clients across diverse industries.
• Workflow Automation: Leveraging Low-code/No-code solutions to optimize productivity.

With this mission, Hex Snap provides an open environment for young professionals—SEO specialists, developers, UX/UI designers, product owners—who aspire to become full-stack marketers or research engineers. Here, you gain access to resources, experimental space, and mentoring to transform market trends into real B2C solutions.

Hex Snap is built on the Hexagon Culture: diversity – multidimensionality – synergy. Each member is a unique “edge” with their own expertise, coming together to embody the principle that “the whole is greater than the sum of its parts.”

• Location: 203/2/38 Dang Thuy Tram, Binh Loi Trung, Ho Chi Minh City
• Employment Type: Full-time, On-site Ho Chi Minh
• Industry: Marketing Agency
• Working Time: 8:30 – 17:30 (Monday – Friday)